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and generated leads. Use this insight to look at what other how-to material you could create that would not only drive engagement but educate people about your brand and products/services. Fenty Beauty drives engagement on YouTube with its tutorial videos that show people how to use their products to achieve different looks or solve common problems. It’s worth looking across data from different channels to get a better picture of what’s working. Social media metrics will not show the big picture so



also look at website traffic, leads, paid campaigns, and email to get better Dominican Republic Telemarketing Data  insights. These 3 C’s will help you build a great foundation for your storytelling but there are also channels and technologies you can tap into to enhance your communications. 1. Trend-Driven Storytelling Take Google Trends for example. It’s an invaluable source of information to help you find out what’s trending across various locations and languages by analyzing the popularity of top search queries. You can treat it as a data source



to inform your content marketing and tap into what people care about to drive interest and engagement. You can explore the platform by category and search type (image search or YouTube search) and also choose a timeframe.  search results Screenshot from Google Trends showing search results Google Trends also analyzes traffic for websites and can help inform your SEO strategy so you use keywords in content and on your website that are relevant to your